Event Recycling Solutions
We support our partners with every step of their sustainability journey from program design to execution and legacy planning. We can provide full transparency within our waste reduction streams and for those materials handled directly by us, we guarantee a 98.7% recyclability rate.
Our Impact
Number of events we’ve supported in their programs
Amount of material we’ve diverted from the landfill for clients
The amount of people impacted by our programs
trusted partner
Sustainability in events recycling
Since 2008, we have partnered with events and cities across Michigan and the Midwest to provide event and public space recycling solutions. With our partners, we’ve diverted more than 3.1 million pounds of material from landfills.
Designing and executing waste reduction programs including recycling, food waste, donation, handling of hard to recycle items and zero waste programs with onsite sort teams.
All the equipment you need to keep your grounds and hospitality suites clean before, during and after your event.
Know the economic impact of your event to communicate to stakeholders and leverage sponsorships.
Validate your program by becoming certified through one of the event industry’s sustainability standards. Our team will guide you through the process to start to finish. Certifications include Zero Waste, Council for Responsible Sport and GEO.
Measure your Scope 1, 2 or 3 emissions to offset and mitigate.
Need a speaker or trainer for your next webinar, conference or professional development day? We can partner with you to share our knowledge.

Bike Valet and Parking At Events
Whether you’re planning a festival, race, concert, or community event, offering bike parking can support sustainability goals, reduce traffic congestion, improve attendee experience, and encourage healthier transportation choice. We’ll review two options for adding bike parking to your event, including costs, liability, and frequently encountered logistical questions. There are two primary ways to offer bike parking at events: Option 1: Bike Valet Program With basic equipment and trained volunteers or staff, most events can operate a bike valet area – though it takes more planning than self-serve parking. 1. Choose the Right Location Select a location that is highly visible and close to the main entrance. If the designated area is too far from the entrance or lacks proper signage, attendees may struggle to find it. If bike routes or trails lead to the venue, the valet area should sit along that path. 2. Create a Secure Parking Area Bike valet parking usually uses temporary bike racks or barricades where bikes can be organized and tagged. Mark off the area using barricades, temporary fencing or rope and allow enough space for staff to move bikes efficiently. 3. Use a Ticket System A basic ticketing system keeps bikes organized and secure. The process typically works like this: This system prevents confusion and ensures bikes are returned to the correct owners. 4. Recruit and Train Staff or Volunteers Bike valet operations are often staffed by volunteers, local cycling organizations, or sustainability teams, who frequently already have the equipment and experience needed to run a successful program. For busy events, plan for one staff member per 30–40 bikes. 5. Promote the Bike Valet Option Include bike valet information in event websites, transportation guides, social media posts, event maps, and signage near the entrance, so attendees know secure parking is available before they arrive. Signage at the entrance itself is just as important — if cyclists can’t find the area, they won’t use it. Option 2: Self-Serve Bike Parking If a full valet program isn’t realistic for your event’s size or budget, a designated self-serve area is a lighter-weight alternative that still gives attendees a reliable place to park. Self-serve parking has a lower setup burden than valet — no ticketing system, no staffing ratio to plan for — but also less security and no lost-bike recovery process, so it tends to suit smaller or lower-risk events better. Cost and Liability Neither option is free to run, and it’s worth budgeting for before committing to either. Liability is the bigger open question with valet parking specifically, since staff are taking physical custody of attendees’ property. Many organizers running valet programs use a liability waiver or release at check-in and confirm with their event insurance provider whether bike damage or theft while in staff custody is covered. Self-serve parking carries less direct liability for organizers, since attendees retain custody of their own bikes and locks throughout. Weather and Multi-Day Events For overnight or multi-day events, decide in advance whether bikes can be left overnight, and if so, whether the area will be covered or whether bikes need to be picked up each night. A simple tarp or canopy over the valet or self-serve area protects bikes — and tickets — from rain and is worth planning for even at single-day events with uncertain weather. Is Bike Parking Worth it? Bike parking programs support active transportation, reduce environmental impact, and create a more convenient experience for cyclists. Valet parking offers the most security and the best attendee experience but takes more staffing and planning; self-serve parking is faster to set up and lower cost, at the expense of security and a more limited capacity. Most organizers start with self-serve parking for smaller events and move to a staffed valet as attendance and demand for the service to grow.

What is Sustainable Event Management
Sustainable event management, or SEM, is the practice of minimizing an event’s environmental footprint through the development of principles addressing the event’s environmental, economic, and social impacts on the communities and stakeholders involved. The growing worldwide interest and attention to climate change has led to an increased interest and growth in developing new practices and techniques to empower events to adopt sustainability programs. Advances in technology and new professional organizations throughout the world have enabled event producers, venues, attendees, sponsors, and communities to make the commitment to executing greener events. Sustainability features can include, but not limited to: Why Sustainability? Sustainability at your event has benefits other than positively impacting the environment. When done correctly, sustainability can generate: History of Sustainable Event Management The growth of the sustainable event management industry has been expedited in recent years with the increased attention on climate change. As the importance of sustainability began to gain traction in the late 1990’s and early 2000’s, event producers and environmental advocates began to look for ways to incorporate greening options into events. As greener practices became more socially acceptable, events began to slowly incorporate programming options to appeal to the societal shift and the millennial generation, who have grown up with the expectation of sustainable business practices. In 2007, in anticipation for the 2012 London Summer Olympics,the UK developed the British Standard for Sustainable Event Management (BS 8901). It was the first international standards designed solely for the execution of sustainable events.In June 2012, a proposal was successfully passed by ISO – The International Standard Organization – and ISO 20121:2012 Event sustainability management systems –-was adopted as the worldwide standard in sustainable event management. Today, there are three primary international sustainability certifications events can attain (not including local, regional programs, or sport specific certifications). We will discuss certifications in a later blog post. Increased standardization has led to better comprehension for event producers and event sustainability professionals to align for the common goal to reducing events’ negative impacts. In the years since the implementation of ISO 20121, hundreds of events, organizers and suppliers, have taken action through the ISO and APEX/STEM standards to become more sustainable, while thousands of others have been inspired to examine more closely how they can become more sustainable. Where to Start The ISO 20121 and APEX/ASTM standards can be complex, expensive, and time consuming to receive certification and may not be applicable to the scope or type of your event. The standards provide the framework and procedural requirements in the event management planning process. Regardless of event type, budget, or desire to achieve a professional certification, there are three primary phases of event management to take into consideration as you start your sustainability journey: Early commitments and buy-in from your staff, sponsors, and stakeholders are critical to the success of your sustainability program. Do not feel pressure to achieve everything in your first year. Sustainability programs are best when implemented in a phased approach. Call our office if you’re interested in getting your program started; we love to talk trash and we’d love to support you and your staff! Phone: 269-382-2200 or via email at events@schupan.com.

Utilizing Rainwater for your Home Garden
As the saying goes, April showers bring May flowers! As Spring begins, capturing rainwater with rain barrels is one of the simplest and most effective tools for making home gardening more sustainable. By capturing and reusing rainwater from your roof, you can reduce water waste, lower your utility bills, and give your garden a natural source of irrigation all season long! Whether you grow vegetables, flowers, or native plants, adding a rain barrel to your home can make a meaningful difference for both your garden and the environment. What Is a Rain Barrel? A rain barrel is a container designed to collect rainwater that flows from a roof through gutters and downspouts. Instead of allowing that water to run into storm drains, the barrel stores it so it can be used later for watering plants, gardens, and landscaping. Most rain barrels range from 40–80 gallons and include features such as: During a single rainfall, even a small roof can collect a surprisingly large amount of water. Capturing even a portion of that can greatly reduce the need for treated tap water in your garden. Why Rainwater Is Great for Gardening Rainwater is often better for plants than municipal water. Tap water is typically treated with chlorine and other chemicals, while rainwater is naturally soft and free of these additives. Gardeners often notice several benefits when using rainwater: Environmental Benefits of Rain Barrels Installing a rain barrel does more than help your garden, it also supports broader environmental goals. Setting Up a Rain Barrel at Home Installing a rain barrel is a relatively simple project that most homeowners can complete in an afternoon. A Small Change with Big Impact Rain barrels are a simple step toward more sustainable living. By capturing rainwater that would otherwise be lost to runoff, homeowners can support healthier gardens, conserve water, and reduce environmental impacts. For anyone interested in home gardening, a rain barrel is an easy, affordable way to make your outdoor space more resilient and eco-friendly. Over time, collected rainwater can nourish everything from backyard vegetables to pollinator-friendly flowers, turning every rainfall into a valuable resource for your garden. **Disclaimer – Regulations on rainwater capture vary based on location. Check the guidelines for your area**